content strategy
Fair workweek - content planning & Strategy
From ideation to execution, I created the content plan and strategy for the Fair Workweek pillar page. I researched (keyword, content, topics, etc.) and assigned each blog post, ideated downloadable content, and wrote the script for the video embedded on the page.
editing - blog
An example of my substantive editing skills for a traditional blog post.
editing - blog
An example of my substantive editing skills for a technical-focused blog post.
editing - blog
An example of my substantive editing skills for a technical-focused blog post.
writing - blog
Featured
social media Copy
Covid-19 communication
Worked directly with the CEO to create human-centric copy that would resonate with current customer needs in response to the COVID-19 pandemic.
webinar notification
A social media push to customers about an upcoming webinar reviewing the benefits of optimizing their fleet management capabilities with technology.